Lake Tourism Development Study (Case Study: Tendetung Lake in Banggai Islands Regency)

Abstract

This study aims to analyze knowing what factors influence
the development of Lake Tendetung tourism objects and how the
strategy for developing Lake Tendetung attractions in Banggai
Islands Regency is.
This study uses a qualitative approach and a quantitative approach
with the data collection process through observation, documentation
and questionnaire surveys where the sample is drawn using the
purpose sampling method. The data obtained were then analyzed
using multiple linear regression analysis and SWOT analysis.
From the results of the multiple linear regression analysis that has
been carried out, it can be concluded that the factors that have a
significant effect on the development of the Tendetung Lake tourism
object are the variables of tourist attractions, tourist facilities,
tourism infrastructure, promotion and hospitality. Then from the
results of the SWOT analysis using the SO strategy, which is to use
strength to take advantage of opportunities as much as possible.